From the MCRFB news archives:
CKLW Station Owner Bassett Says CANCON Music Gaining Influence Across Detroit River
OTTAWA — The CRTC has been informed by Canadian radio station owner, John Bassett, that domestic content regulations in Canada (“CANCON” Canadian Content; acronym) has forced Detroit radio stations to program many Canadian records to compete with the Windsor station, CKLW.
CKLW was recently acquired by Bassett. The station has a claimed 3 million-listener audience in Michigan, Ohio and expanded coverage throughout the Eastern Seaboard. CKLW has dominated their influence on record sales in Detroit, where it is has been the dominant top-rated station since the late-1960s.
CRTC chairman, Pierre Juneau, said on a national television program that Bassett told him Canadian records were making inroads into at least one U.S. major market — Detroit. Since January 18, CKLW has been required to program 30 per cent Canadian content, which has forced competing U. S. stations to to also play many more Canadian disks than previously.
“Since the 30 per cent rule,” Juneau said, all the radio stations have been able to meet that requirement without too much difficulty.”
The current CKLW Top 30 only lists two Canadian Records — “Put Your Hand In The Hand” by Ocean and the Guess Who’s current release “Albert Flasher.” END.
(Information and news source: Billboard; May 15, 1971).
