DETROIT RADIO SIDEBAR: WKMH-AM BILLBOARD NOTES

From the MCRFB RADIO NOTEBOOK: 1957, 1959, 1961 and 1962

WKMH-AM

 

 

 


 

DETROIT (October 28, 1957) — DETROIT DISK BIZ SLOW: Echoing a national complaint of recording distributors in the industry, Robin Seymour, deejay-program director of WKMH, Detroit, reports that in recent weeks the best selling lists around the Motor City has been static, with fewer and fewer new records making their way onto the charts. Seymour opined that that poor economic conditions locally are to blame, but added the optimistic prediction that things should change soon, since Detroit record sales during fall and Christmas have topped each previous year for the past several holiday yule seasons. END.

DETROIT (July 20, 1959) — Robin Seymour, WKMH, Detroit, has launched a daily 15-minute segment (6:15 – 6:30 p.m.) featuring musical highlights from a different year each day, along with commentary about news events of each date. The segment is produced by Arlene Schubert, who is currently the Dearborn-based WKMH music librarian. END.

DETROIT (August 28, 1961) — Two new jocks have joined WKMH, Detroit. Bob Green, formerly with WGVA, Geneva, New York, has moved into the 8-10:45 p.m. time slot on WKMH. Ray Otis, ex-WHK, Cleveland, has taken over the outlet’s 12 noon to 3:00 p.m. across the-board-time slot and its Sunday noon to 4:00 p.m. time-frame. Bob Green will also act as WKMH’s production director. END.

DETROIT (September 11, 1961) — Plans are now on the drawing boards for deejay record hops to be run direct by local arenas, with evening jocks doing their shows direct from the spot and featuring guest recording talents. Records by the artists would be available for purchase as well by recording distributors’ rack-jobbers. The idea of deejay broadcasts from rink locations is not new. Only in recent weeks, Lee Alan, WKMH, Detroit, staged a successful teen dance at the Riverside Roller Arena in that city with such acts as Bob Beckham, Little Caesar and the Romans, also the Marvelettes and the Edsels present. END.

DETROIT (March 10, 1962) — A flock of stations around the country last August supported city drives to encourage teenagers to return to high school and reduce “drop-outs” which result when youngsters find summer employment and don’t want to go back to school in the fall. For example, Dave Prince, WKMH in Detroit, sponsored a “back to school” contest, asking teenagers to complete in 25 words or less the statement: “I’m going back to school this fall because . . . ”  Winners received wrist watches and transistor radios. The response was so great that the Michigan Education Association plans to stage similar contests next year with WKMH and other Michigan radio stations. END.

DETROIT (March 31, 1962) — (Billboard Programming Panel) — Question: “Do you have special promotions or programming ideas which are designed to build better relationships with local schools and students?”

(Dave Prince, WKMH, Detroit) — ANSWER:

“Station WKMH deejays lead yells at the high schools each fall. We have our own WKMH cheerleader sweaters, megaphones, and a special series of school chants and yells, using the deejays’ names, station call-letters, etc. I also sponsor a “Back To School” contest at the radio station during the fall in co-operation with the Michigan Education Association, giving away 10 wrist watches to the best ten letters. The MEA will incorporate the idea throughout Michigan next fall.” END.

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A MCRFB Note: Information and news source: Billboard Magazine. All excerpts culled as was first published from the dated editions as noted above.



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